Nha cung cap dich vu tim kiem
hang dau the gioi Google vua chinh thuc ra mat dich vu thanh toan truc tuyen moi.
Muc tieu cua Google Checkout la canh tranh voi cac dich vu thanh toan khac nhu
Paypal va thuc day su phat trien cua dich vu quang cao truc tuyen cua hang.
Tuy nhien, hien dich vu Google Checkout moi chi co tren thi truong My va Anh.
Nha cung cap dich vu tu choi tiet lo ke hoach bao gio thi se tung dich vu
Checkout ra thi truong toan cau.
Google Checkout co the duoc xem la "mot vong quay giao dich" ma o do nguoi ban
nguoi mua co the tim duoc nhau thong qua tim kiem va quang cao.
 "Google
Checkout se la diem khoi dau cho cac dich vu chu chot cua chung toi," Giam
doc marketing Google Anh Obi Felton khang dinh.
Cho den nay hau het cac thong tin ve dich vu thanh toan moi cua Google deu cho
rang day se la mot "sat thu Paypal". Google se tan dung suc manh thi truong tim
kiem trong tay de "ra tay ha sat" Paypal.
"Neu Google dat muc tieu the cho Paypal trong mot nam thi ho se con rat
nhieu phai lam o phia truoc," ong Ed Kountz - mot chuyen gia phan tich cua
Jupiter Research - nhan dinh. "Con neu ho chi dat muc tieu tim duoc mot cho
dung tren thi truong thi ho da lam duoc dieu do".
Nhan vien cua Google lai muon Checkout "ha sat" doi thu dang thong tri thi
truong thanh toan truc tuyen Paypal. Hien dich vu thanh toan truc tuyen thuoc
quyen so huu cua eBay nay van chiem toi 25% thi truong thanh toan truc tuyen tai
My. Trong khi do, Google Checkout chi chiem duoc co 2%.
Theo BBC, VnMedia
Article source http://w4rum.com/1298.t
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