| Reading article |
san pham trong Mang Google |
Mang Google la gi?
Ben canh viec xuat hien trong cac ket qua tim kiem cua Google, cac quang cao nham vao tu khoa co the xuat hien trong Mang Google. Mang Google ðuoc tao tu hang ngan trang va san pham trinh bay cac quang cao co lien quan, tap trung cua Google. Chung toi la mang quang cao truc tuyen lon nhat hien co, ðat hon 86% nguoi su dung Internet tren toan the gioi. Bang cach hien thi quang cao cua ban tren Mang Google, ban se ðen voi mot luong nguoi xem lon va tap trung cao ma khong can lam gi them.
Cac trang va san pham trong Mang Google:
Mang Google ðuoc tao boi cac trang web va cac san pham khac hop tac voi Google ðe cong bo cac quang cao AdWords ðich. Mang Google ðuoc chia thanh motmang tim kiem va motmang noi dung:
Mang tim kiem: Mang tim kiem cua Google cho phep hien thi quang cao cua ban tren cac trang ket qua tim kiem va cac ðoi tac chat luong cao cua chung toi bao gom cac trang tim kiem va cac cong cu so sanh mua sam. Cac quang cao ðuoc nham vao cac cau hoi tim kiem cua nguoi su dung, ðe quang cao cua ban se xuat hien khi co nguoi su dung tim thong tin lien quan ðen cac tu khoa cua nhom quang cao. Quang cao cua ban cung co the hien thi nhu mot phan cua trang ket qua khi nguoi su dung chuyen qua mot thu muc trang hay tren cac trang tim kiem co lien quan. Mang tim kiem toan cau cua chung toi bao gom Froogle, Google Groups, Netscape, AT&T Worldnet, EarthLink, va cac trang khac.
Mang noi dung: He thong phuc vu quang cao cua chung toi phan tich noi dung va URL cua trang web, roi ket hop thong tin nay voi cac tu khoa va quang cao cua nhom quang cao. Quang cao cua ban se ðuoc chuyen ðen cac trang co chu ðe lien quan ðen tu khoa va quang cao cua ban, ðe ban ðuoc cung cap mot luong nguoi xem tap trung quan tam ðen mau tin cua ban. Cung voi cac trang web co lien quan, mang noi dung cung bao gom cac thu thong bao, chuong trinh email, va cac san pham tuong tu.
Mang Google bao gom America Online, HowStuffWorks, Ask.com, New York Post Online Edition, HowStuffWorks, va hang ngan trang khac tren toan the gioi. Vi cac trang ðuoc cap nhat, bo sung va cac thay ðoi chien dich cua cac nha quang cao khac, nen vi tri ma quang cao cua ban xuat hien cung se thay ðoi. Vi the, khong co danh sach xac ðinh cho vi tri quang cao cua ban. Hay xemcac vi du noi vi tri quang cao cua ban co the xuat hien tren Mang Google.
Ngoai ra, chung toi luon mo rong so trang va san pham trong mang qua cac dich vu co chat luong va chuong trinhGoogle AdSense. Tat ca trang webs va san pham ðuoc xem lai va theo doi theo tieu chuan nghiem ngat cua Google, ðe mang phat trien, va quang cao AdWords se chi lien tuc xuat hien tren cac trang va san pham chat luong cao.
Hien thi tren Mang Google:
Cac nha quang cao AdWords co the chon ðe cac chien dich nham vao tu khoa xuat hien tren mang tim kiem, mang noi dung, hay ca hai. Cac chien dich nham vao tu khoa moi tu ðong ðuoc chon ðe phan phoi tren Mang Google, nen neu ban muon quang cao cua ban xuat hien tren cac trang va san pham tim kiem va noi dung, thi ban khong can phai lam gi ca. Viec hien thi quang cao cua ban tren cac trang tim kiem va noi dung co the co lam cho quang cao ðuoc xuat hien rong rai nhat va la ðieu ma chung toi ðe nghi cho hau het nha quang cao.
Tim hieu cach xem hay hieu chinh so thich phan phoi cua ban .
Gia giao thong tren mang:
Ban co the kich hoat tinh nang gia thau noi dung. Ðieu nay giup cac nha quang cao AdWords cai mot gia khi quang cao cua ho chay trong Google va cac trang tim kiem cua Mang Google, va mot gia khac khi quang cao chay tren cac trang noi dung Mang Google.
Tim hieu them ve gia tren Mang Google .
Chi hien thi quang cao tren cac trang nhat ðinh:
Ban co the tao cac chien dich nham vao trang cho phep ban chon cac trang chinh xac ma quang cao se xuat hien thay vi chon cac tu khoa ðe kich hoat quang cao. Cac chien dich nham vao trang chi xuat hien tren cac trang noi dung trong Mang Google, va chi tren cac trang cu the ma ban chon. Chung khong xuat hien tren cac trang ket qua tim kiem Google hay tren cac trang khac trong Mang Google.
Tim hieu them ve viec nham vao trang.
Cac du kien khac ve Mang Google ma ban can biet:
Khong co them phu phi cho viec chon vao Mang Google.
Mot so trang va san pham trong Mang Google chi hien thi ba quang cao o vi tri tren cung cua moi trang. Vi tri quang cao trung binh cua ban cang cao, so lan hien thi cua ban cang nhieu. Tim hieu cach ðe bao ðam quang cao xuat hien tren Mang Google.
Chi co cac quang cao van ban xuat hien tren mang tim kiem. Mang noi dung cho phep nhieu ðinh dang quang cao bao gom quang cao, quang cao hinh anh, va quang cao viðeo.
Tat ca quang cao ðuoc xem lai truoc khi xuat hien trong Mang Google, nen ban co the thay quang cao cua ban xuat hien tren Google truoc. Neu ban hieu chinh mot quang cao ðuoc xem lai truoc ðo, quang cao cua ban se lai ðuoc xem lai truoc khi lai ðuoc hien thi trong Mang Google.
Article source http://w4rum.com/2665.t
|
|
| [By truonghoangha] [06/Jun/07] |
